For minor-league and semi-pro teams
Sell every sign, night and inning
A minor-league season has dozens of sponsorable moments: outfield signs, giveaway nights, the between-innings race. Sponsor Trove gives your partnerships team one pipeline for every one of them, without an enterprise system to run.
What team sponsors buy
Team partnerships combine signage, promotions and hospitality across a long home schedule.
Outfield and venue signage
Fence signs, concourse signage and placements on the scoreboard and video board.
Promotional nights
Giveaway nights, fireworks nights and theme nights presented by a sponsor.
In-game features
Between-innings contests, races, the seventh-inning stretch and PA reads.
Broadcast and digital
Radio and stream mentions, social posts and email sponsorships.
Hospitality and tickets
Suites, party decks and ticket packages for the sponsor's clients and staff.
Community programs
Reading programs, youth clinics and hometown hero nights with a sponsor's name on them.
Who sponsors minor-league teams
Team sponsors are regional businesses that want a summer-long presence:
- Banks, credit unions and insurance companies
- Car dealerships and home services
- Health systems and urgent care
- Beverage distributors and restaurants
- Utilities, telecoms and regional employers
- Local media as broadcast partners
The team sponsorship calendar
Most sponsorships are sold in the off-season, before the promotional schedule is printed.
- End of season: Recap results with every partner and start renewals.
- Off-season: Sell new partners and promotional nights while the schedule is open.
- Before opening day: Signage, schedule and giveaway deadlines. Confirm every night and every sign.
- During the season: Deliver what was promised, and track add-ons sold mid-season.
How Sponsor Trove helps
Every partner on one board
Each partner is a deal tagged with what they bought, from the video board to a single giveaway night. Set the season's goal and see progress across your sellers.
- Package, amount and owner on every deal
- A goal for each season
- Your whole sales team on one board
Know which partners need you today
Each deal gets an AI summary with what to do next, and quiet deals are flagged. Ask "Who should I follow up with this week?" and get a list with links to each deal.
- Summaries refresh as deals change
- Flags deals that have gone quiet
- Answers with links straight to the deal
Know who opened your partnership deck
Share your deck as a link. You'll see which businesses opened it and came back, and every reader is added to your pipeline.
- See who opened it and when
- Each reader becomes a deal automatically
- Your team's logo and colors on the link
Partner emails, on the deal
Connect Gmail and every email with a partner lands on their deal, so anyone on the staff can pick up the conversation.
- Read-only, and only emails with your partners
- Everyone at a partner's company is matched
- See who's waiting on a reply
Questions
Is Sponsor Trove for big-league teams?
It's built for teams with small partnership staffs who want a simple pipeline rather than an enterprise system. Large organizations with dedicated partnership operations usually need more.
Does it track delivery of what we promised, like signs and nights?
Sponsor Trove manages selling: prospects, packages, follow-ups and what each partner committed to. Use notes and follow-ups on each deal to keep track of deliverables.
Can each seller see their own deals?
Yes. Give each deal an owner and filter the board by owner.
Can you move our partners over from a spreadsheet?
Yes. We'll bring them into Sponsor Trove for you, free.
Related guides: Sponsorship prospectus tracking ยท Following up on a sponsorship proposal