Sponsor Trove vs. Notion
Notion is a great place to build a CRM. Sponsor Trove is one.
Lots of sponsorship teams run their pipeline in a Notion database, and it's a smart start: it's flexible, your team already lives there, and a template gets you going in minutes. But a database you build is a database you maintain, and it can't tell you which sponsor just opened your prospectus. Sponsor Trove is built for exactly this job, so you can spend your time selling instead of tending the setup.
Where a Notion CRM starts to slip
Views, but not who's viewing
Share your prospectus as a Notion page and you can see view counts, but outside visitors stay anonymous. You can't tell which sponsor read it, and nobody gets added to your pipeline when they do.
You're the one maintaining the system
Statuses, relations, formulas, views and templates all need someone to set them up and keep them tidy. One renamed property or a teammate's "quick fix" and the pipeline view stops adding up.
Reminders only know about dates
Notion can remind you on a date you set. It won't notice that a sponsor opened your deck three times this week, or that a promising deal has gone quiet.
What you get with Sponsor Trove
Know exactly who opened your deck
Instead of a public page, share your prospectus as a Sponsor Trove link. Prospects enter their name and email to view it, so you see who read it, when, and when they came back. Each new reader is added to your pipeline as a deal, matched to their company.
- Named views, not just counts
- One link for everyone, or one per prospect
- Your logo and colors on the viewer
A sponsorship pipeline, ready on day one
Stages, packages, amounts, owners and a revenue goal for each event come set up for selling sponsorships. Adjust the stages and fields to fit how you sell, without building relations, rollups or formulas.
- Drag deals between stages
- Goal progress for each event
- Custom fields when you need them
Follow-ups that live on the deal
When a sponsor says "come back after our Q2 review," add a follow-up right on the deal with a quick date. Due ones turn amber, overdue ones turn red, and a Follow-ups due view shows everything owed today.
- Tomorrow, 1 week, 1 month, 3 months, or any date
- As many as a deal needs
- Completed follow-ups kept as history
Prospects can ask your deck questions
While they read, prospects can ask questions and get instant answers drawn from your document. Every question lands on the deal, and anything your deck doesn't cover is flagged for you to follow up on.
- Answers come only from your deck
- Unanswered questions flagged for you
- A clear signal of who's serious
Email that files itself
Instead of pasting threads into a Notion page, connect Gmail and every email with a sponsor lands on their deal automatically, for the whole team to see. New people at a sponsor's company are added as contacts.
- Read-only, and only emails with your pipeline
- Matched by contact and company email domain
- Flags sponsors waiting on your reply
AI that knows what selling sponsorships looks like
Every deal gets a short summary with what to ask on the next call, and deals that have gone quiet are flagged. Ask "What should I focus on today?" and the assistant starts with follow-ups that are due, then the deals that need you.
- Summaries refresh as deals change
- Answers link straight to the deal
- Drafts follow-up emails for you